The Work: Project Besure

8 Months

Vision setting facilitation

UX Design and direction

UI Design and direction

Prototyping

User testing facilitation

Vision setting facilitation

UX Design and direction

UI Design and direction

Prototyping

User testing facilitation

Novartis

BeSure Tool

BeSure Tool

Evolving their risk and compliance digital tool to ensure their pharmaceutical practices are ethical, compliant, globally consistent and smarter.

The Challenge:

Novartis is a global healthcare company based in Switzerland with the ambition to be the most valued and trusted medicines company in the world.


The Risk and Compliance department needed a much overdue update and digitisation of their current process to approve and ensure the overall company’s actions were ethical.

The Deliverables:

  • Product strategy: Overall Vision, User Benefits, Features


  • User testing research


  • Interactive Prototype


  • Desktop/Tablet high fidelity wireframes and UI Direction

Current

Tool

Pain Points:

Current Journey

  • Too time consuming.

  • Very manual and repetitious with data input.


  • All risk levels are treated equally.
    Meaning approval for a low risk level request would take just as long for a high risk request

  • No repository for information or guidance.
    Individual country teams have had to take their own initiatives to create and store their own guidance.

User Insights

What mattered to users:

Requests submitted and approved quickly.

The ability to submit and have their requests approved as quick and efficiently as possible as to not delay their planned events and activities.

Accessing and digesting the right information.

The ability to access information and understand the risks involved easily and efficiently.

Improving

the Journey

Mapping the Product Vision

With the Core Team, we distilled a north star vision that we could continuously use to guide product features discussions later on.

Key Stakeholders Alignment Workshop

18 Global Stakeholders
Alignment
Prioritisation
Features mapping
Feasibility testing

Mapping the new user journey and flow

Initial wire-framing based on existing user insights

This was used to gather initial feedback from the core team and a few users to ensure we were heading in the right direction.

This process was iterative. We we wanted to ensure key information was digestible and pragmatic to the users.

Developing and iterating a high-fidelity prototype

Prototype user testing

The New

Journey

Homepage: One entry-point to all services

Homepage: One entry-point to all services

Old

New

Knowledge Hub: Information made digestible and accessible

Knowledge Hub: Information made digestible and accessible

Knowledge Hub: Information made digestible and accessible

Request application with smart risk rating

Request application with smart risk rating

Old

New

Request tracking made visible and clear

Request tracking made visible and clear

Old

New